EXECUTIVE SYSTEMIZER MASTERCLASS

Self-Paced 8-Module System • Lifetime Access

Get Out of the Kitchen and Scale Your Catering Business to Consistent $10K+ Events.

Stop being the highest-paid employee in your own company. The Luxe Systemizer Masterclass is the proven 8-module system that moves ambitious catering founders from daily chaos to predictable profit and freedom—without working more hours.
Enroll Now - $1,997
✓ Instant access upon enrollment ✓ Lifetime access to all modules and updates ✓ 30-day money-back guarantee
Start today. Implement at your own pace. Transform your business in 8 weeks or less.
200+ hospitality founders transformed
Average revenue increase: $127K in first year
Average price per event increase: $4,200
94% land corporate client within 6 months

You're Doing $150K-$500K. So Why Does It Still Feel Like a Side Hustle?

You're talented. Your food is incredible. Your clients rave about you.

But you're also:

Loading vans at 5am and answering DMs at midnight because you're the only one who knows how anything works

Working 60-70 hour weeks while watching less-talented caterers charge double what you do

Battling inconsistent profit margins because you price based on gut feeling, not actual numbers

Managing unreliable staff who don't show up or can't execute without you hovering

Spending more time on admin and inventory than on strategy, sales, or actually growing

Trapped in the feast-or-famine cycle because you're chasing one-off events instead of recurring corporate contracts

You know you could charge more. But you can't justify premium pricing when your operations feel like controlled chaos.

Here's What Nobody Tells You

The skills that got you to $200K won't get you to $500K.

What worked when you were hustling solo doesn't work when you're trying to build a real business.

You don't have a talent problem. You don't have a marketing problem.

You have a systems problem.

And until you fix the infrastructure, you'll stay trapped as the highly-paid employee in your own company—working harder for margins that don't match the effort.

The Dual System That Lets You Scale Premium Positioning AND Operational Excellence

Most business advice tells you to "just systematize" or "just brand better."

But here's the truth:

Systematizing without premium positioning = competing on price with every other caterer

Premium branding without operational systems = one crisis away from losing everything you've built

You need both. Simultaneously.

The Luxe Systemizer Masterclass teaches you the exact dual framework that allowed the founder to run two profitable six-figure food businesses at the same time:

THE PREMIUM POSITIONING SYSTEM

Learn to command $10K+ per event because clients trust you'll deliver flawlessly—not in spite of your operations.

  • 3-tier pricing psychology that makes clients choose your premium option
  • Proposal language that speaks to corporate decision-makers
  • Positioning that justifies 3X pricing without defending your rates

THE OPERATIONAL EXCELLENCE SYSTEM

Build the backend infrastructure that delivers consistently whether you're personally managing it or not.

  • Kitchen-to-client workflows that eliminate last-minute crises
  • Standardized recipes and inventory tracking that cut waste by 20-30%
  • Staff systems that work without you micromanaging every detail

THE RESULT:

A business that commands premium prices and delivers on them predictably.

Where you're the CEO who architects strategy—not the operator who scrambles to survive.

YOUR 8-MODULE TRANSFORMATION

What You'll Build Over 8 Modules (Complete at Your Own Pace)

The Profit Diagnostic
Module 1

The Profit Diagnostic

Foundation & Financial Clarity

Understand where your money actually goes—and where it's leaking.
  • Financial audit workbook to calculate your true cost per event
  • Profit margin calculator (find out what you're actually making)
  • Revenue and profit target-setting framework
  • The exact number you need to charge to hit your goals
Time to Complete
1-2 hours
What Changes
You'll finally have financial clarity instead of crossing your fingers and hoping you're profitable.
Pricing for Power
Module 2

Pricing for Power

The 3-Tier Model That Doubles Your Average Sale

Learn the pricing psychology that makes corporate clients choose your premium option without negotiating.
  • 3-tier pricing structure template (Good/Better/Best)
  • Anchoring technique training that makes your middle tier irresistible
  • 30% Profit Buffer calculator built into every quote
  • Pricing presentation scripts that handle objections before they're raised
Time to Complete
2-3 hours
What Changes
You'll raise your prices 40-60% and clients will say yes—because you finally understand how corporate buyers think.
The Corporate Acquisition Blueprint
Module 3

The Corporate Acquisition Blueprint

How to Land $10K+ Corporate Contracts

Stop relying on referrals. Build a repeatable system for finding, pitching, and closing corporate clients.
  • Ideal corporate client profile worksheet
  • Branded proposal deck template (speaks B2B language, not just food descriptions)
  • Decision-maker targeting strategy (who actually writes the checks)
  • Email scripts for cold and warm outreach
  • Follow-up system that closes without being pushy
Time to Complete
3-4 hours
What Changes
You'll have a pipeline of corporate prospects and the exact proposal system to close them.
Operational Automation
Module 4

Operational Automation

Build Systems That Run Without You

Eliminate the last-minute crises. Standardize operations so quality stays high and stress stays low.
  • What You'll Get:
  • Kitchen-to-Client Workflow blueprint (inquiry → delivery → invoice)
  • Recipe standardization system to cut waste by 20-30%
  • An ingredient tracking system that works like a factory, not a food truck
  • Staff training templates so you're not the only one who knows how things work
  • CRM setup guide and automation tools walkthrough
Time to Complete
4-5 hours (setup takes time but saves you 10+ hours/week forever)
What Changes
Your operations become predictable. You stop firefighting. Your team can execute without constant supervision.
The Retainer Structure Guide
Module 5

The Retainer Structure Guide

Turn One-Off Events Into Recurring Revenue

Learn to structure monthly retainer agreements that create predictable income and end the feast-or-famine cycle.
  • Retainer package design templates (monthly recurring revenue models)
  • Pitch strategy that converts one-time clients to annual contracts
  • Contract language that protects you and keeps clients committed
  • Retainer onboarding process
Time to Complete
2 hours
What Changes
You'll have predictable monthly revenue instead of constantly hunting for the next booking.
Team Development System
Module 6

Team Development System

Hire Once, Not Five Times

Stop cycling through unreliable staff. Build a team that shows up, performs, and stays.
  • Hiring system and job description templates
  • Interview questions that reveal reliability
  • Training program that onboards staff in days, not weeks
  • Staff handbook template
  • Performance management and accountability framework.
Time to Complete
3 hours
What Changes
You'll build a reliable team that executes your standards without you hovering over every detail
Brand Positioning & Messaging
Module 7

Brand Positioning & Messaging

Why Premium Clients Choose You Over Everyone Else

Learn to communicate your value so corporate clients see you as the obvious choice.
  • Brand positioning statement framework "Why Us" messaging for proposals and website
  • Case study and testimonial templates Referral generation system
  • Website copy templates (plug your info into proven structures)
Time to Complete
2-3 hours
What Changes
You'll finally be able to articulate why you're worth 3X more—and clients will believe it.
Your 90-Day Implementation Plan
Module 8

Your 90-Day Implementation Plan

From Learning to Earning

Turn everything you've learned into a clear action plan with deadlines and accountability.
  • 90-day implementation checklist (what to do in what order)
  • Revenue and operational goal-setting worksheet
  • Your first corporate proposal draft (ready to send)
  • Monthly milestone tracker
Time to Complete
1-2 hours
What Changes
You'll have a concrete roadmap—no more "I'll figure it out eventually."

Who This Is For

✅ You're doing $150K-$500K annually and know there's another level but can't see the path there

✅ You're working 60+ hour weeks but your profit doesn't match the effort—and you're exhausted

✅ You want to land corporate contracts but don't know how to pitch them or justify premium pricing

✅ You're tired of unreliable staff and want systems that work whether you're there or not

✅ You're ready to implement, not just consume—you'll actually use the templates and build the systems

✅ You understand ROI—investing $1,997 now to add $100K+ in revenue is an obvious decision

This is NOT for you If

❌ You're doing this as a side hustle or part-time (this is for full-time founders)

❌ You're under $100K in annual revenue (you need foundation-building first)

❌ You want a "get rich quick" scheme (this requires real work and implementation)

❌ You're not willing to change how you currently operate (we'll challenge your systems)

❌ You expect results without action (templates don't work if you don't use them)

What Happens When You Actually Implement

Sarah Mitchell
Sarah Mitchell
Founder, Luxe Events Catering
I was doing $180K a year but working 75-hour weeks and barely profitable. Within 90 days of implementing the 3-tier pricing model from Module 2, I raised my average event price from $3,200 to $7,800. I'm on track to cross $400K this year, and I took my first real vacation in five years.
Revenue: $180K → $420K in 14 months
Marcus Braxton
Marcus Braxton
Owner, Urban Harvest Catering
The corporate proposal template from Module 3 made a significant difference. I landed my first $15K corporate retainer within 6 weeks of finishing the program. The language finally spoke to decision-makers instead of just describing beautiful food.
Landed first corporate retainer: $15K annually
Jennifer Brooks
Jennifer Brooks
Chef/Owner, GreenLeaf Catering Co.
I thought I was charging enough. It turns out that my profit margin was 12%, not the 30% I had assumed. The Profit Diagnostic in Module 1 was a wake-up call. After restructuring my pricing with the 30% buffer built in, I'm finally keeping what I earn. My revenue stayed the same, but my take-home doubled.
Profit margin: 12% → 32% in 90 days
Jazmine Moore

Jazmine Moore

Founder, The Executive Systemizer
Hospitality Management Graduate, Baltimore International Culinary College

What My Body Forced Me to Learn, You Can Choose to Build From Day One.

Eight years ago, a chronic illness gave me two choices: close my catering business or build it completely differently. I chose differently, and discovered the systems that let me run two six-figure companies while working 20 hours a week.

I was drained. In pain. Having meltdowns after every event. Getting hospitalized back-to-back because my body was screaming that something had to change.

But I didn't listen. Because that's what we're taught in the hospitality industry: push through, work harder, sacrifice your body for the business.

I grew up in the industry. My mother owned restaurants. I went to culinary school, did my apprenticeship, worked my way up for over a decade. I knew how to cook. I knew how to manage operations.

But culinary school taught me to be an operator, not a founder.

They taught me to work in the business. To be the chef, the cook, the bottlewasher, the delivery driver, the marketer, the accountant, the everything.

They didn't teach me how to own a business. They taught me how to be owned by one.

My Body Forced Me to Build Differently (And I Discovered It Was Better)

When I could no longer physically show up for 80-hour weeks, I had two choices:

Close the business. Or build it differently.

I chose differently.

I stopped doing it all. I started delegating. I built systems. I became laser-focused on what actually produced revenue: branding, messaging, positioning, pricing, and my ideal client.

Everything else? I hired for it, partnered for it, or automated it.

And something unexpected happened:

My businesses didn't just survive—they scaled.

I built two profitable six-figure catering companies simultaneously. District Boards and Green Panther Chef. Both still active today.

Not by hustling harder. By building soft systems—feminine leadership frameworks that let me run both businesses from the driver's seat while working 20 hours a week.

What "Soft Systems" Actually Means

This isn't about working less because you're lazy. It's about working strategically because your time, energy, and focus are your most valuable assets.

Soft systems are:

✓ Delegation-first operations (not doing everything yourself to "maintain quality")

✓ Strategic focus (only touching what moves the business forward)

✓ Leveraged partnerships (using other people's strengths instead of DIY-ing everything)

✓ Elegant frameworks (systems the big players use, scaled for boutique businesses)

It's leadership. Not hustle.

What I Focus On Now (And What I've Let Go)

What I personally touch:

  • Partnership activations
  • Profit & loss strategy
  • Branding and creative direction
  • Quarterly business outcomes and theme goals

What I've delegated/automated:

  • Day-to-day operations
  • Event execution
  • Client communications
  • Scheduling and logistics
  • Payroll and admin

The result?

I work 20 hours a week, if that. I have an assistant. I use AI tools. I've streamlined services to focus only on what's profitable and aligned.

And because of the reduced stress, my health is managed. I still have hard days, but I know the world won't fall apart if I can't do the thing.

That's the power of building from the founder's seat, not the operator's grind.

Why I'm the Right Person to Teach This

I'm not a business coach who's never run a catering company.

I'm not a consultant selling theory from a classroom.

I'm a hospitality-trained founder who's built two active, profitable businesses while managing a chronic illness—using systems that work whether I'm there or not.

I know what it's like to:

  • Work through the pain because you think you have to
  • Pretend you can operate like "healthy" caterers
  • Sacrifice your body, your relationships, and your sanity for the business

And I also know what it's like on the other side:

  • Running two companies simultaneously without burning out
  • Commanding premium pricing because your operations are flawless
  • Leading from strategy instead of execution
  • Having actual time off where the business doesn't fall apart

The Truth About Hustle Culture

There's no glory in the grind.

Hustle culture doesn't make you more successful—it makes you burnt out, sick, and resentful.

I learned this the hard way so you don't have to.

There are seasons to life. And when you overstay your welcome in the "do it all yourself" season—when you ignore the signs and don't grow—life will force you to evolve.

Don't let life smack you in the face.

Slow down. Build from the place of a founder. Your ideas are enough.

And there are people willing to work with you and execute the vision, if you build the systems that let them.

What You're Getting in This Masterclass

This isn't a course about shortcuts or hacks. I don't teach "just post on Instagram and make money from your home kitchen."

I teach the real systems that let you:

  • Position yourself as the premium choice
  • Price for profit (not survival)
  • Delegate without losing quality
  • Build operations that scale without you
  • Lead like a CEO, not an exhausted operator

Every system, framework, and template I use to run two businesses while working 20 hours a week—it's all here.

You don't need to spend a decade making the mistakes I made.

You don't need to wait for a health crisis to force you into building differently.

You can choose to systemize now.

$1,497 One-Time Payment.

Lifetime Access. Unlimited Upside.

Let's do the math:

If you raise your average event price by just $2,000 (the Masterclass average is $4,200)...

And you book 5 events this year at the new rate...

That's $10,000 in additional revenue.

The Masterclass pays for itself 5X over in year one alone.

But here's what most people don't calculate:
  • The 15+ hours per week you get back when operations are systemized
  • The stress you eliminate when staff can execute without you hovering
  • The confidence to pitch corporate clients at $15K-$25K annually
  • The recurring retainer revenue that ends the feast-or-famine cycle

This isn't an expense. It's the foundation for everything you're trying to build.

Payment Options:
Option 1: Pay in Full
$1,497 one-time payment
14-Day Money-Back Guarantee

Enroll, go through the modules, use the templates. If within 14 days you don't believe this system can transform your business, email us and we'll refund every penny—no questions asked.

You risk nothing. You gain everything.

Enroll in the Masterclass Now - $1,497

Your Questions, Answered

How long does it take to complete the Masterclass?

The core training is about 15 hours of video content plus implementation time. Most students complete all 8 modules in 4-8 weeks, but you have lifetime access—go at your own pace.

Is this live or self-paced?

Fully self-paced. Access all modules immediately upon enrollment. Watch, implement, and revisit as many times as you need. BONUS: You also get access to quarterly live office hours with the founder for ongoing Q&A.

What if I'm not tech-savvy?

You don't need to be. We provide step-by-step guides for every tool and system, including CRM setup, automation basics, and template customization. If you can use Google Docs, you can implement these systems.

Do I need specific software or tools?

No expensive software required. We provide guidance for free and low-cost tools (Google Sheets, basic CRM options, etc.). If you already use tools like HoneyBook or Dubsado, we show you how to integrate the systems there.

Will this work for my type of catering business?

If you're doing events for corporate clients, private clients, or weddings at $150K-$500K annually, yes. The systems work for drop-off, full-service, grazing tables, private chef services—any model where you're pricing custom events.

What if I'm already profitable? Is this still for me?

If you're profitable but maxed out on hours, struggling to scale, or want to land bigger corporate contracts, absolutely. This isn't about survival—it's about scale.

Can I get a refund if it doesn't work for me?

Yes. 14-day money-back guarantee. No questions asked.

Do you offer payment plans?

Yes. Pay in full ($1,497) or split into 4 monthly payments of $549.

How is this different from other business courses?

Most courses teach theory. This teaches implementation. You get the exact templates, calculators, and systems—not just concepts.

You're One Decision Away From the Business You've Been Trying to Build

You didn't start this business to do it all and work 80+hour weeks for margins that don't reflect the effort.

You didn't start it to undercharge, overdeliver, and burn out.

You started it to build something.

Something profitable. Something scalable. Something that lets you lead, not just survive.

The Executive Systemizer Masterclass is how you get there.

8 modules. Lifetime access. Every template, tool, and system you need.

Stop guessing. Start building.

Enroll Now - $1,497
14-day money-back guarantee
Instant access upon enrollment
Lifetime access + all future updates
Join 200+ hospitality founders who've transformed their businesses